Brand Resource Centre
Welcome to our brand resources hub.
Here you can explore and download assets to showcase our brand effectively and consistently.
Primary logo
Secondary logo (icon)
The icon version is to be used in instances where the wide logo does not fit and where it is reasonable that the audience will associate the icon with the brand.
Logo usage
Exclusion zone:
The logo requires an exclusion zone equal to half the logo height.
Incorrect logo usage:
To maintain a high standard across the Spenda brand, the logo must be used and displayed correctly at all times.
- Do not add outlines to the logo.
- Do not change the colour of the logo.
- Do not use the logo and icon in unison.
- Do not add any shadows to the logo.
- Do not squash or distort the logo.
- Do not change the transparency.
- Do not rotate the logo.
- Do not use logo when illegible.
Primary colours
Clear Vision:
#E3EEF5
RGB (227,238,245)
CMYK (7,3,0,4)
Spenda Blue:
#1C78AD
RGB (28,120,173)
CMYK (84,31,0,32)
White Smoke:
#F3F3F3
RGB (243,243,243)
CMYK (0,0,0,5)
Forest Blue:
#1B4356
RGB (28,67,86)
CMYK (69,22,0,66)
Goshawk Grey:
#444343
RGB (68,67,67)
CMYK (0,1,1,73)
Sleepless Blue:
#BBDBED
RGB (187,219,237)
CMYK (21,8,0,7)
Disclaimer: All company logos provided on this page are the property of Spenda. They are intended for use in good faith to represent and promote Spenda. Any misleading association with the brand or company is strictly prohibited.